Digital Marketing Specialist
£30,000
Buxted, East Sussex
Our client is a fantastic vehicle leasing provider offering solutions to businesses large and small. This is a great opportunity for a marketeer to get creative producing engaging campaigns and content to really help this business generate enquiries.
They are lovely people with a great culture and very happy to offer hybrid working.
What's on offer?
- A salary of £30,000
- 29 days holiday per annum (one day for your birthday)
- Company pension
- Casual dress
- Free parking available locally
- Hybrid working for the right candidate
The Role:
- Managing all areas of marketing, with a focus on driving traffic to websites
- Content generation
- Managing email campaigns to core audience groups (prospects, introducers and clients)
- Growing follower numbers, engagement and leads generated on social media channels
- Use SEO best practise to ensure all content is optimised for organic search, whilst developing off-page SEO strategies
- Manage a search marketing strategy which incorporates both organic & paid search
- Assist with website development, through regular communications with the Sales Director, to improve user experience and conversion rate optimisation
- Deliver regular communications to all core audience segments through a range of existing and new digital channels
- Use analytical tools to measure and report on KPIs, including traffic, lead generation and sales conversion and to identify opportunities and make informed decisions
- Maintain company websites to ensure they are up to date with offers, technical changes and maintain regulatory compliance
The Successful candidate must have the following:
- A minimum of 2 years plus marketing experience
- A proven track record of producing high quality, multi-channel marketing campaigns
- The ability to create great content and graphics that are outcome driven
- Marketing Degree, IDM or CIM qualification
- Proven B2C and B2B marketing experience
- Ability to work using own initiative and meet set KPI's
- Strong commercial and analytical skills with a proven ability to track, interpret and report on insight and campaign data, including regularly updating the wider business on marketing activity business performance
- Creative, innovative, ideas based approach
- Excellent attention to detail, with strong grammar, numerical and analytical skills;
- Proven use of Google Analytics, MS Office, SEO Software and other marketing tools
- Team player with results-driven focus
Interested?
If this role is of interest and you feel you have the necessary experience, then please apply via this site or for further information please call us on 01325 313184 and we will tell you everything you need to know about this great employer and the day in the life.
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